Red Search is a specialist SEO agency focused on helping Sydney businesses grow online. We do this through SEO (search engine optimisation). As part of your SEO strategy, we conduct extensive market research, data collection and strategic implementation of advanced search optimisation practices.
Our team of SEO specialists work with executives, business owners and marketing managers all across Sydney to drive real, long-lasting business growth. We simplify the technicals of search marketing and can convey meaningful data that will help you make better business decisions.
A detailed custom roadmap designed to maximise your return-on-investment & drive long-term results.Learn more
One grand campaign that constantly evolves based on valuable data and insights extracted by our team.Learn more
Capture highly targeted local search traffic – customers who are located nearby and ready to transact.Learn more
Custom migration solutions that protect against severe SEO ranking fluctuations & organic traffic loss.Learn more
Without a proper SEO strategy, you may be investing a lot of money into SEO that simply won’t work. This could be because of various factors. The main factors include incorrect keyword targeting, poor assessment of the market and competition, or a misplaced judgement of what the website ‘actually needs’.
This is why we emphasise the need for a bespoke SEO strategy. Our SEO consultants in Sydney will work with you to identify where your business is at and what exactly we will need to do to fulfill your objectives. We then put together a tailored strategy and manage its execution, keeping you informed every step of the way.
Keywords are at the heart of every SEO campaign. As an SEO agency in Sydney, we conduct thorough keyword research to identify which keywords will most effectively generate your business with the sales it needs.
Our SEO specialists use a select range of core indicators to accurately drill down our target keywords. We do this by looking at the keyword category, user search intent and keyword competition (difficulty). Through the completion of our keyword research, our SEO specialists will then have a clear roadmap of which keywords we will include in your SEO campaign.
Google has continued to place higher importance on user experience (UX), with the core search algorithm reflecting this for the past decade. The importance of UX comes as no surprise. On-page optimisations are highly important and must work to complement the user's experience when they are browsing through your website.
We complete comprehensive on-page optimisation audits to ensure that your page stacks up against your competitors. This includes all titles, meta descriptions, image attributes, Schema markups, heading tags (H1, H2, H3, H4), internal linking, external linking, keyword density, LSI keywords and more.
Local SEO has great potential to generate a stream of high-quality leads to your businesses should your objective be to target a specific region or locality. We assess a combination of local SEO factors such as Google My Business optimisation, local citations, NAP consistency, Google Reviews, LocalBusiness Schema and localised content.
It's absolutely crucial that your local SEO strategy be put together in a way that engages with your local market. Working with a local SEO agency in Sydney that understands your audience can have huge advantages to your business. With the right local SEO strategy, it's never been easier to connect with highly targeted customers in your area.
All websites that are going through a new website launch will need to consider how it will impact their SEO. Without a proper website migration strategy (with a priority on SEO), you may potentially risk huge losses in SEO rankings and organic traffic. It is important to note that these losses may take your business years to recover from.
To safeguard your business from severe ranking losses, our SEO specialists in Sydney craft bespoke migration strategies designed to protect your website during an exciting and sensitive phase. Our SEO experts implement and provide best-in-class SEO recommendations to ensure your SEO results remain intact. We work with in-house digital marketing teams and external web developers to help facilitate the migration and launch of your new website.
Has your website been a victim to one of Google's many algorithm updates? Our team of SEO specialists in Sydney can help. We are actively engaged with businesses across all major industries, helping them successfully recover from both severe and minor SEO penalties. This may include both manual penalties or algorithmic penalties imposed by Google.
Our SEO specialists in Sydney dive straight into Google Analytics, Google Search Console, and our own industry-leading tools to identify patterns that may have caused your drop. We then put together an actionable SEO plan (based on priority) to get you back on your feet. As your SEO company in Sydney, we're with you every step of the way.
Acquiring high-quality backlinks is often the hardest component to get right in SEO. The reality is that, without a proper link acquisition strategy, you will most likely not rank for the highest sought-after keywords in your industry.
During your initial SEO discovery phase, we put together a bespoke link building strategy with the goal of acquiring backlinks that hold real value to your business. We consider and assess your domain authority, number of existing backlinks and your competitors' link profiles. More importantly, we execute our link strategy to achieve sustainable link velocity, resulting in a natural link profile that is not only Google-safe but also achieves significant ranking improvements.
A well-crafted content strategy lies at the heart of every exceptional SEO campaign. We provide expert content development capabilities to help to scale your brand’s SEO. We develop content right here in our Sydney office, directly tailoring to the Australian market.
Content factors that we look at include keyword search intent, the word count of our copy, keyword frequency, LSI keyword inclusions, keyword search volume, traffic potential of target keyword and keyword conversion probability.
Business and competitor research is conducted within the first stage of every SEO campaign. We call this the discovery phase. At its core, our discovery allows us to sufficiently benchmark and set expectations on campaign deliverables.
We audit your website to collect valuable competitor and market data. We then formulate a bespoke SEO strategy designed to suit your business and solve your growth challenges.
Timely and swift implementation of core findings is the key to achieving successful results. We can work with your web development team or have our own in-house Sydney SEO specialists implement best SEO practices.
All our staff are senior SEO experts in Sydney. You will always receive the highest level of support and implementation expertise. We don't just set and forget, we're with you every step of the way.
We work with industry-leading SEO reporting tools. This allows us to extract valuable business metrics and serve them to you in a fast and accurate manner.
All project reporting is done in a transparent manner. Business owners and senior staff can access reports conveniently, allowing them to make key business decisions moving forward. Ultimately, our mission is to ensure that your business receives every possible advantage over your competitors.
We believe that only through white-hat SEO practices are we able to achieve sustainable, long-lasting growth results. With over 10 years of industry experience, our SEO specialists in Sydney implement best-in-class SEO strategies that consistently deliver real business results.
Our white-hat philosophy involves ongoing ethical optimisation of technical, on-page and off-page factors – using only the most innovative tools available in the SEO market.
"Red Search were quick to understand our business objectives and had applied a structured SEO solution that worked to drive sustainable growth in our organic eCommerce traffic."
"Red Search have been instrumental in helping us grow our business. The team are professional, personable and have great attention to detail when working on our campaign. It's been a huge 4 years of growth and we look forward to another big 4."
"The team at Red Search have immersed themselves into our business and have helped us rank for the competitive keywords in our industry, such as tree removal Sydney and tree lopping Sydney. We are grateful to have finally found an agency that continually acts to ensure that we are always ahead of the curve."Joseph Khoury, Founder - Trees Down Under
"Red Search have worked with us over the past 2 years and have completely transformed our company's digital marketing. We now rank on the first page of Google for many of our biggest keywords, generating a consistent stream of high-quality leads for our operations team.Adriana A. Marketing Manager - Kurt's Rubbish Removal
We work with middle to large-sized business all across Sydney. For smaller, growing businesses, we generally work with brands who are turning over at least $2M+ and are striving for ambition growth targets.
Industries that we work with include government, healthcare, professional services, hospitality, not-for-profits, manufacturing and home improvement. Please speak to us today and find out more about our SEO work.
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