Find out how we helped Eyecare Plus achieve their SEO goals.
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SEO New Users+79%
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Google Impressions- Red Search
- SEO Services
SEO Services
We deliver powerful SEO campaigns that produce real business results. We can do the same for you.
- Australian Specialist SEO team
- Complete Service Transparency
- Bespoke SEO solutions
Best SEO Campaign
We craft winning SEO campaigns that drive business results.
Best Content Marketing Campaign
We craft winning content-driven campaigns that drive business results.
Custom SEO Services
We build bespoke SEO campaigns to suit your business and target market, anywhere in Australia.
Get in touch with us for a complimentary audit and strategy session.
National SEO
Perfect for companies that have a national presence and are targeting multiple Australian cities.
Link Building
Acquire powerful Google-friendly backlinks with the goal of increasing your SEO rankings sustainably, long-term.
Local SEO
Most suitable for SMEs that are targeting a specific region and seeking to improve local customer engagement.
Content Marketing
We deploy a scalable content strategy that speaks with your audience while also maximising SEO results.
Enterprise SEO
We align ourselves with your organisation to identify and solve challenges using best-in-class SEO practices.
Google Penalty
We lift your website out of Google's various penalties and put you back on the path of business growth.
WordPress SEO
Grow your website with dedicated WordPress SEO solutions, designed to get the best out of your WordPress website.
SEO Migration
Custom website migration solutions that protect against severe SEO ranking fluctuations & organic traffic loss.
SEO Campaign Inclusions
We take a holistic approach to SEO, focusing on optimising core aspects of your website that will achieve maximum results.
Custom SEO Strategy
A bespoke SEO strategy crafted for your business is your unique recipe for achieving your growth and revenue targets. Without investing in a proper and time-tested SEO strategy, you’re most likely going to invest tons of resources into SEO that simply won’t pay off.
It could be because of faulty keyword targeting, misleading site health assessment, or insufficient market and competitor research. To simply put it, there are too many variables to consider and simply does not make sense for your business to not invest in a bespoke SEO strategy.
Our specialists will work with you to understand your business and your market. Based on our research, we put together a bespoke SEO strategy, crafted uniquely for your brand. From the get-go, your business holds a clear and concise blueprint on what needs to be done to achieve your goals.
Ongoing Website Optimisation
Our SEO consultants complete on-page audits of your website, as well as your competitors to determine how we can best improve your on-page content.
Our industry-leading SEO tools provide our SEO specialists with unparalleled insights on how we can best maximise your website’s ranking potential.
We optimise vital on-page elements, including page structure, page titles, meta descriptions, alt tags and image attributes, heading tags (H1, H2, H3, H4, H5), internal and external links, Schema markup, LSI keywords and keyword frequency.
Local SEO Targeting
Local SEO is perfect for businesses that are looking to target a specific region or area. Harness the potential of local SEO to drive high-quality organic leads to your business.
When you start a local SEO campaign, our SEO specialists will assess and optimise a handful of local SEO components. This includes business NAP consistency, local citations, Google My Business Reviews, LocalBusiness Schema and on-page optimisation.
By completing all the mentioned factors, we are able to assess where your business is at and how best to start increasing your local presence.
Google Penalty Removal
If you have been impacted by a Google penalty, we can help. Nobody likes losing highly sought-after keyword rankings. Whether it be from a recent Google algorithm update or from severe technical SEO issues on your website. No matter what the circumstance, know that the damage can be reversed.
Our SEO experts evaluate your website’s historical data to determine likely causes. We then strategise and formulate an actionable process that essentially reverses the damage and restores your website’s SEO rankings.
We strictly follow a time-tested process to assess every client case-by-case and craft the winning formula to secure your SEO rankings successfully.
Targeted Link Building
Acquiring sustainable backlinks from authoritative sites is often the most challenging aspect of any SEO campaign. However, when it is done and done properly, it can generate huge revenue rewards.
We work to make your link building as simple as possible. We kick off your SEO campaign by creating a tailored link building strategy that aims to obtain valuable backlinks to your website. We analyse and assess your domain authority, link profile, anchor text ratio and that of your competitors when putting together your linking strategy.
Most importantly, our SEO specialists ensure that your backlinks are Google-safe and acquired in a sustainable manner, providing us with predictability in the growth of your SEO rankings.
Ongoing Technical Auditing
Technical health is crucial to ensuring that your website continues to grow without any hindrance or bottlenecks. The last thing you want is to be investing thousands of dollars into your website’s marketing, only for growth to be held back by a few minor technical factors.
During the auditing period, our SEO specialists assess and benchmark critical technical SEO factors. These factors include page loading speed, page accessibility and crawlability, internal link structure, missing pages, 404 errors, broken outbound links, nofollow links, noindex pages, server response time, Schema markups, XML sitemaps, 301 redirects, and more.
Allow our SEO specialists to do all the nitty-gritty technical work. We translate and report on all technical jargon in a manner that’s easy to understand.
In-House Content Development
Content is king. We believe in this SEO philosophy and preach it well. Without sufficient, engaging content on your website, it is almost impossible to be ranking highly on Google.
We plan, develop, structure and implement SEO-ready content ensuring that all key pages are well populated and optimised as per your core keywords. By doing so, we are able to rank for highly competitive keywords and drive hard traffic to your landing pages.
Crucial SEO factors that we take into consideration when developing your content include word count, search volume, keyword search, intent LSI keywords, keyword traffic potential, keyword frequency and keyword conversion probability.
Website SEO Migration
We help you complete a successful SEO migration by safeguarding your SEO rankings during and after the launch of your new website.
Our SEO specialists are able to work with your web design or web development agency to ensure that due diligence and planning are achieved seamlessly and without fuss.
Our migration objectives are clear, and that is to ensure that minimal impact is seen during the launch of your new website. After all, it should be a time to celebrate your brand’s digital transformation, not worrying about SEO ranking fluctuations!
Our Featured Work
FAQs, we got you covered
Why is SEO website auditing important?
Let’s imagine for a second that you’re trying to sell a house. The property presents itself with an amazing front lawn and a stunning water feature. Amazing right? Wrong!
Let’s take a moment to look inside. Upon entering the house, we notice that the interior is a total mess. The walls are run-down, the staircase is in need of major repairs and the ceiling feels like it’s about to come down at any second. Not only will buyers leave, but it also means you won’t be able to land a sale.
This idea works similarly to the SEO foundation of a website. The idea is that while a website may look visually appealing, however without properly optimising all technical SEO aspects of the site, it simply isn’t going to be found or rank well on major search engines.
What does this mean for your business? It means no online sales.
Our experienced team of SEO specialists can optimise and fix all technical issues found on your website. No matter if you’re in Sydney, Melbourne, Brisbane, Gold Coast, Adelaide or Perth, our experts can translate technical SEO jargon into easy to understand language that shows results.
This includes:
- Website structure
- Onpage SEO
- Internal linking
- Broken page links
- Page indexation
- Mobile-friendliness
- Page loading speed
- Duplicate content
Underlying technical issues can significantly impact SEO rankings and overall user experience. This will undoubtedly affect your leads and sales.
Don’t turn a blind eye to technical website issues. Get your website optimised and completely SEO-friendly.
Can you help prevent ranking loss during a new website launch?
Yes, we can help. It’s common knowledge that a new website launch can cause big drops in Google rankings.
This is especially true if the web developer has not considered how your new website launch will be impacted from an SEO perspective. Without a proper SEO migration strategy, your website may see severe drops in SEO rankings (in some cases, may take years to recover from).
At Red Search, we understand the many challenges that come with launching a new website.
Our SEO specialists work side-by-side with web developers to ensure that all due diligence is met, well in advance of the new site launch.
After the website has been successfully launched, we then run through our 21-step migration checklist, ensuring everything is in working order.
The following SEO factors are just some of the points we cover before and after your new website launch:
- Page URL redirects
- Robots.txt audit
- Noindex/nofollow directives
- Canonical tags
- Broken page links
- Google indexation
- Mobile-friendliness
- Page loading speed
- Google Search Console: Change of Address
- XML Sitemap
Do I really need great content to rank well on Google?
Yes! Great website content is one of the most important factors to a high ranking website.
Not only is it your brand’s voice but it is also one of the first and foremost things your customers will see upon entering your website. A site that fails to communicate effectively will not be able to convert users into paying customers.
If this is the case on your website, then you’re potentially losing hundreds if not thousands of dollars in unrealised revenue.
We provide the following SEO copywriting services:
- Website copywriting
- Landing page content writing
- Blog article writing
- Press releases
Our SEO rankings have dropped, can you help restore them?
Yes! We can. Losing SEO rankings is never fun. Not only does it impact your business financially, but it may also cause emotional distress as sometimes it’s not exactly black or white why your website was penalised, to begin with.
Our SEO specialists have a track record of successfully restoring lost SEO rankings without fuss. We’ve helped countless Australian businesses successfully get out of the rough patch and put them back into Google’s good books.
From Google Panda content quality penalties to backlink penalties from Google Penguin, we can help restore your rankings and make sure you stay up there!
Here’s how we do it.
1. Analyse Past Data and Trends
Our initial data analysis sets the direction of how we will begin to restore your lost SEO rankings.
This stage involves a comprehensive analysis of trends and analytics to determine the root cause of what triggered your website to penalties.
2. Execute Our Restoration Plan
Based on our initial findings, we then set out an SEO ranking restoration plan. This may involve fixing up content issues found throughout your website or removing and disavowing toxic links that are causing your website harm.
No matter what the issue is our experts will provide a comprehensive fix.
3. Submit Reconsideration Request
If your website has been manually penalised by Google then we will document all our restoration work and submit a formal reconsideration to Google.
Our SEO experts continuously have great success with Google reconsideration requests. We’re confident we will achieve the same successful results in restoring your website’s SEO rankings.
We align with the best
