SEO Services

A website attracts visitors through many different channels. This includes SEO, Pay Per Click, referrals, direct, social and more. SEO leads are different, as they are generated straight through free online search channels. The main advantage is that SEO traffic can be perceived as free traffic.

SEO is an effective marketing strategy because it strengthens your business’s position at the very top with highly relevant searched results. This, in turn, provides quality traffic and thus leads.

Search engines are constantly updating their search algorithms to help users find more relevant information with their searches. When this happens, websites are shuffled around which could mean that your web page may increase in exposure or drop in exposure. It’s up to your business or your SEO agency to keep on top of these technological updates and changes.

In short, the answer is yes. SEO can dramatically improve the presence of your website while capturing the best ROI compared to most other digital marketing strategies.

Whether you are a local business looking for an extra stream of enquiries, or a medium-sized blog seeking to drive more organic traffic, SEO will always prove to be a beneficial long-term strategy.

The benefits of SEO are highly rewarding, and by ignoring this vital marketing channel, you are going to miss out on a consistent stream of free quality online leads.

We understand that every business is unique. Your SEO consultant will work with you to determine what a successful campaign looks like to your business.

Our team will then be able to create a reporting system measuring all the metrics that matter to you. Whether that be SEO traffic, leads or sales. During our initial consultation, we will work directly with you to determine your campaign objectives and create a plan that suits you.

The SEO industry is ever-changing and complicated. However, it is possible for anyone to learn the basics of SEO.

Articles outlining optimisation tips, guides and courses are found all across the web and in educational institutions. If you are serious about the field, then it is highly recommended that you take some time and study the basics of SEO and what it compasses.

Familiarising yourself with basic principles and frequently used terminology will allow you to understand why some websites outrank others. It may additionally help you identify and fix minor flaws within your own websites for improvement.

It should be noted that SEO work is about constantly improving and enhancing your web page to ensure that it remains relevant and above competitors.

To get yourself with the basics, we recommend starting with reading Google’s official Search Engine Optimisation starter guide.

If you’re serious about taking your business to the next level, get in touch with one of our experienced SEO specialists for a free strategy session. Call us on 1300 101 712 today.

Your investment in SEO is an investment in the long-term, organic growth of your website and business. Not only does SEO have a direct impact on Google SEO rankings and organic visitors, but it also contributes to business branding and market positioning.

When you make an SEO investment with Red Search, you will receive a detailed SEO strategy and plan of action. We look at all the different aspects of your business and website and work out how we maximise your return on investment in SEO.

Get in touch with one of our experienced SEO specialists for a free strategy session today.

There are many SEO services and techniques used to make a website as search-engine-friendly as possible. SEO processes range from the simplest tasks to highly advanced and sophisticated practices and strategy. In some cases, especially if you working on large websites, you will need to collaborate with web developers and designers in order to ensure implementation is completed as smoothly as possible.

Basic SEO concepts include keyword research, website architecture optimisation, content optimisation, metadata optimisation, website loading speed, link building, backlink audits, competitor analysis and more.

In both theory and practice, search engines prioritise some SEO factors over others when determining how to best rank a web page. The most important factors consist of website UX (user experience), backlinks and content.

Example: When trying to get a web page ranked. Having a decent amount of high-quality inbound links would have priority over fast page loading speed. This isn’t to say page speed doesn’t matter. However, search engines do consider some ranking factors to be of higher importance than others.

The inclusion of your campaign’s SEO keywords will vary depending on your monthly budget spend. Obviously, the more time that is allocated to the campaign, the more time we will have to actively optimise, rank for and target additional keywords.

Our team will complete in-depth research to find out exactly what organic keywords drive quality traffic and customers for your business. The SEO landscape has significantly changed thanks to the advancement of artificial intelligence and technology as a whole. We dive deep to understand and extract important highly converting ‘intent’ based keywords so that your website works to consistently convert paying customers.

We provide proactive campaign support on an ongoing basis, either via phone or email. We pride ourselves on our customer service and at no time will you ever feel alone when working with us.

Contact us today and find out how we can drive highly targeted SEO traffic to your website.