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ChatGPT Statistics Australia & Global (2025)
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Daniel Law
Do you know that Australia ranks as the most AI-addicted country in the world? 9News reported in October 2024 that Australia outranks all countries with more than 38 million searches using ChatGPT and Gemini. The report mentioned Australians using these AI tools at a rate of 1.42 searches per person.
In this article about ChatGPT statistics, we will learn more about how Australians use ChatGPT and how the rest of the world uses this AI tool.
Growth and Market Share
ChatGPT usage has grown over the years, and the latest study by the AIPRM (AI Prompt Repository Manager), a system designed to manage a collection of AI prompts in a shared online repository, revealed a list of countries that use this AI tool the most.
Source: AIPRM
A 2023 AIPRM report revealed that the United States has the highest ChatGPT usage at 14.4%, and India has the second highest usage at 7%. Other countries in the top 5 are Columbia (3.56%), the Philippines (3.49%), and Japan (2.96%). These countries account for just 10.04% of ChatGPT’s worldwide users.
Key Milestones in ChatGPT’s Development
ChatGPT launched on November 30, 2022, and in just five days, it has gained a million users. This unbelievable growth has surpassed Instagram, which acquired a million users in 2.5 months, and Spotify, which took five months to gain a million listeners.
ChatGPT’s figures also meant that it reached a million users more than 200 times faster than Netflix, which reached a million in 3.5 years and about 140 times faster than X (Formerly Twitter).
Source: Research Gate
- June 16, 2016 – OpenAI published their research on generative AI models. These were trained by gathering vast amounts of data, including images, sentences, and sounds.
- January 27, 2022 – OpenAI announced research on InstructGPT models, other counterparts of ChatGPT, with improved capabilities.
- November 30, 2022 – OpenAI launched ChatGPT with GPT-3.5 for free as a research preview.
- February 1, 2023 – OpenAI launched ChatGPT Plus, a premium subscription option with less downtime and access to new features.
- February 7, 2023 – Microsoft announced Bing will have ChatGPT-powered features. On February 22, 2023, Microsoft released AI-powered Bing chat on mobile.
- March 1, 2023 – OpenAI launched ChatGPT API for developers. Early adopters included SnapChat’s My AI, Quizlet Q-Chat, Instacart, and Shop by Shopify.
- March 14, 2023 – GPT-4 was launched with improved reliability, creativity, and problem-solving capabilities.
- May 15 – 2023 – ChatGPT iOS app allowed users to access GPT-3.5 for free. Meanwhile, ChatGPT Plus users may choose between GPT-3.5 and GPT-4.
- August 28, 2023 – OpenAI launched ChatGPT Enterprise. It was deemed “the most powerful version of ChatGPT yet”, with enhanced security and unlimited usage of GPT-4.
- May 13, 2024 – OpenAI introduced the GPT-4o model with improved intelligence and more features for free users.
- July 25, 2024 – Introduction of SearchGPT, an AI-powered search prototype that provides direct answers.
- August 29, 2024 – ChatGPT acquires 200 million weekly active users.
- September 12, 2024 – GPT o1 model launch that can reason like a human.”
ChatGPT’s Position Among Competitors
Here is a comparison of ChatGPT to other AI chatbots in terms of usage or popularity.
ChatGPT
- Accuracy and Knowledge: ChatGPT can generate human-like text with newer models capable of recognising voice and image inputs.
- User Base: 200 million
- Personalisation: Answers may be tailored to some extent using prompts and feedback.
Microsoft Copilot
- Accuracy and Knowledge: Highly accurate within Microsoft 365 apps.
- User Base: 20 to 30 million
- Personalisation: This can be highly personalised by learning from the user’s work habits and preferences in the Microsoft ecosystem.
Anthrophic’s Claude
- Accuracy and Knowledge: Designed to be accurate and trained using large data sets.
- User Base: 87.6 million visits as of November 2024, 32.25% bounce rate.
- Personalisation: Less personalisation than other models.
Perplexity.ai
- Accuracy and Knowledge: Ensures accuracy by providing citations for its responses. Uses a large language model for factual answers.
- User Base: 10 million
- Personalisation: Less focused on personalisation than other models.
Gemini
- Accuracy and Knowledge: Highly accurate using Google’s vast knowledge base and advanced AI research.
- User Base: 42 million active users
- Personalisation: Learns from the user’s interactions and preferences within Google’s ecosystem.
Socratic by Google
- Accuracy and Knowledge: Focused on helping students with their homework. It uses AI to understand questions and find relevant explanations across the web.
- User Base: 16 million
- Personalisation: Offers some level of personalisation and provides relevant explanations and resources.
Regional Differences in Adoption
ChatGPT’s popularity in Australia is mostly due to its tech-savvy residents, interconnectivity, and faster internet speeds.
Source: SBS News
ChatGPT relies on many factors to ensure optimal performance. It may respond slowly during peak times as it simultaneously processes complex queries for many users. Also, slow internet speeds and network congestion may lead to delays. Thus, having faster internet speeds can greatly improve ChatGPT response times.
Australia is in 13th place in ChatGPT usage in 2023.
Rank | Country | % Surveyed Who Use ChatGPT |
1 | 🇮🇳 India | 45 |
2 | 🇲🇦 Morocco | 38 |
3 | 🇦🇪 UAE | 34 |
4 | 🇦🇷 Argentina | 32 |
5 | 🇧🇷 Brazil | 32 |
6 | 🇮🇩 Indonesia | 32 |
7 | 🇿🇦 South Africa | 31 |
8 | 🇵🇭 Philippines | 28 |
9 | 🇸🇪 Sweden | 27 |
10 | 🇰🇷 South Korea | 26 |
11 | 🇹🇷 Türkiye | 23 |
12 | 🇺🇸 U.S. | 23 |
13 | 🇦🇺 Australia | 22 |
14 | 🇲🇽 Mexico | 22 |
15 | 🇬🇧 UK | 22 |
16 | 🇯🇵 Japan | 19 |
17 | 🇨🇳 China | 18 |
18 | 🇫🇷 France | 18 |
19 | 🇩🇪 Germany | 18 |
20 | 🇸🇦 Saudi Arabia | 18 |
21 | 🇹🇭 Thailand | 14 |
A survey by Visual Capitalists of the countries that use ChatGPT in 2023 revealed Australia in the top 13, with 22% of the population using the AI tool. India is the top ChatGPT user, with 45%, while Morocco is second, with 38%.
Meanwhile, a 2023 survey by YouGov revealed that 48% of Australians have heard of ChatGPT, and almost a quarter of 23% have used the AI chatbot.
Usage Trends and Features
Common Applications of ChatGPT
ChatGPT is widely used for many tasks, including writing, coding, and debugging. A 2023 AIPRM survey further revealed that millions of users use ChatGPT daily.
Common applications of ChatGPT.
Various Tasks | Percentage |
Writing extended prose (i.e. essays, articles) | 6.1% |
Writing emails and letters | 5.4% |
Creative writing (i.e. songs/poetry/novels) | 4.1% |
Social media posts | 3.4% |
Writing speeches | 3.2% |
Translation | 3.0% |
Dating apps (i.e. communication, writing profile) | 1.9% |
Job applications | 1.8% |
Coding | 1.3% |
Marking exams/coursework | 0.9% |
Cooking | 0.7% |
Healthcare (i.e. diagnosis, finding medical solutions) | 0.2% |
Other (Please specify) | 1.5% |
None of the above | 82.8% |
The AIPRM survey results revealed that 5.4% use ChatGPT for writing emails or letters, 4.1% for creative writing, and 4.1% for coursework. Some users use ChatGPT for non-online cooking, health diagnosis, and coursework. Still, many users have unspecified uses of the AI tool.
User Engagement and Session Data
Because users engage with ChatGPT in different ways, the time spent using the tool varies as well. Those who use ChatGPT for work such as content creation, coding, or translation tasks may use it more extensively than others.
According to the latest report by AIPRM, ChatGPT users spend an average of 7 minutes and 46 seconds on the site.
Meanwhile, AIPRM users such as professionals, marketers, content creators, SEO specialists, developers, and AI enthusiasts spend an average of 240 minutes on ChatGPT. This substantially higher number of users highlights how ChatGPT has integrated into the daily tasks and workflows of AIPRM members.
Looking closely at the average session times of AIPRM members, between March and November 2023, the median session time was approximately 4 hours (240 minutes) for 2 million users. There was a sharp increase of 60% in mid-March.
Session times dropped below 200 minutes in July and August due to ChatGPT outages. The high average session time suggests that most subscribers have ChatGPT open consistently throughout the day.
Impact of New Releases or Updates
The latest GPT model, GPT-4, is OpenAI’s most advanced model, equipped with better reasoning, multimodal capabilities, and enhanced accuracy. Its capabilities are far better than those of previous GPT models.
Source: Exploding Topics
Source: Exploding Topics
The more parameters a model has, the smarter and more accurate it can be. For instance, GPT-3 has 175 billion parameters, which makes it better at understanding and responding than earlier versions.
The most recent model, GPT-4o, can interact with users using visual, text, or audio inputs.
Demographics of ChatGPT Users
Professional vs Personal Use Cases
ChatGPT has both professional and personal users. A survey conducted by YouGov in 2023 summarised how educational backgrounds and work status influence ChatGPT usage among Australians.
According to the survey, 76% of Australians who use ChatGPT are university graduates, 39% have postgraduate qualifications, and around 37% have Bachelor/Honours degrees.
Only 17% have a secondary education, while just 6% hold vocational training credentials such as certificates and advanced courses.
When it comes to the working status of ChatGPT users, 83% of Australians who use ChatGPT very or quite often are full-time job holders. Only 13% are part-timers, and 4% are not working.
Age and Industry Breakdown
Young and old users from various industries rely on ChatGPT for personal or work-related activities.
AIPRM revealed that those aged 25-34 make up 34.44% of ChatGPT users. Meanwhile, 18-24 make up 30.09% of ChatGPT users. The two youngest age groups are responsible for nearly two-thirds (64.53%) of the overall users. Also, it is important to note that the number of ChatGPT users decreases with age.
Regarding gender, nearly six in 10 or 59.7% of users are male. Just over four in 10 users, or 40.3%, are female users.
Australia
Australia’s ChatGPT users were classified according to generational data. Millennials make up the highest population of users at 48%, Gen X at 28%, and Gen Z at 23%.
Tech-Savvy vs General User Base
The latest AIPRM report also included ChatGPT’s user base, revealing the AI tool is more popular among users in the following sectors.
Around 27.8% of businesses that used ChatGPT were from the technical sector, the highest proportion of any sector. The next most prominent sector was Education, at 23.2%. It is the least popular among the agricultural and cultural sectors, with less than 1% of the total number of business users.
Business Adoption and Real-World Applications
Implementation in Australian Businesses
103 local Australian companies use ChatGPT for various tasks. These companies belong to various industries, including IT services and consulting, software development, accounting, education, outsourcing, and offshoring consulting.
Enterprise AI Strategies
ChatGPT helps companies enhance customer service through automated, intelligent conversations. It contributes to operational efficiency by streamlining workflows, offering personalised user experiences, and supporting decision-making processes.
ChatGPT users also realise the capacity of this AI tool to help with various activities or achieve specific outcomes.
Enterprise AI Strategies
Outcome | Percentage of people who believe ChatGPT will help achieve this outcome |
Generate responses to customers (i.e. chatbots) | 24.8% |
Generate content quicker | 28.8% |
Create a personalized experience for customers | 20.8% |
Increase web traffic | 6.4% |
Streamline job processes | 24.5% |
Summarize information | 15.2% |
Improve decision-making | 18.7% |
Improve business credibility | 10.7% |
Translate information | 8.9% |
Generate responses to colleagues (i.e. emails) | 18.2% |
Create content in different languages | 13.6% |
Fix coding errors | 8.3% |
Generate website copy | 10.1% |
None of the above | 10.4% |
AIPRM further revealed that more than a quarter, or 28.8%, of users, think that ChatGPT can help generate content faster. Nearly a quarter, or 24.8%, believe that the tool can create customer responses, while 24.5% think it can enhance various job processes.
Additionally, 20.8% believed ChatGPT can help create a more personalised customer experience. Overall, ChatGPT can be a helpful tool to improve enterprise strategies in more ways than one.
Measurable Outcomes and Case Studies
Some companies are already using ChatGPT to improve efficiency in internal operations. Here are some of them:
Microsoft
Microsoft is a major investor in OpenAI. The large language models (LLMs) for GPT-3 and GPT-4 power its Bing search engine. Microsoft also plans to integrate this AI technology across its software services, such as Word and Excel.
Duolingo
Duolingo has two features powered by GPT-4 called Duolingo Max. It helps language students thoroughly explain test answers delivered in natural language. ChatGPT also helps students practice with their AI personas.
Coca-Cola
Coca-Cola has partnered with Bain & Company consultants to use ChatGPT to assist with marketing and create personalised customer experiences. The company plans to use the AI and generative image tools Dall-E to create personalised images and messaging.
The Future of ChatGPT
Potential Enhancements in Conversational AI
Improved context handling may allow conversational AI to provide coherent and personalised interactions. Users will feel more understood and engaged even in long conversations.
Multimodal integration, such as using voice, image, or video inputs, can produce a richer and more interactive experience. These improvements can improve user satisfaction as AI becomes more intuitive and responsive.
Regulatory and Ethical Considerations:
Government policies and ongoing discussions regarding AI ethics will influence ChatGPT’s adoption in Australia.
- Ethical Frameworks: The Australian government is developing a national AI ethics framework to focus on human rights, fairness, accountability, and transparency. Government policies can also address bias, misinformation, and other issues to promote responsible AI adoption.
- Innovation and Growth: Government investment in AI research and development drives innovation and enhances the capabilities of AI models.
- Ensure Responsible Use: Government policies on data privacy and security will be vital to how ChatGPT collects, stores, and uses data. Compliance with these regulations builds user trust and ensures responsible data handling.
Long-Term Market Outlook
ChatGPT’s growth continues to expand with no signs of slowing down due to its massive user base and diverse demographic. Projections state that ChatGPT’s user base will reach 1 billion in 2025. With updates in GPT technology and increasing adoption in various industries, it is set to continue its growth in the coming years.
Release of GPT-5
OpenAI announced that ChatGPT-5 will be the latest and most advanced language model that can enhance human-computer interaction. GPT-5 will be capable of more natural and engaging conversations, which can help translate languages, create content, produce video captions, and more.
There’s no official release date for ChatGPT-5, but speculation is that it may be released in the summer of 2024.
For more on Australian statistics, see our other articles:
- Australian Mobile Phone Statistics
- Australian eCommerce Statistics
- Australian Internet Statistics
- Australian Local SEO Statistics
- Australian 5G Statistics
Frequently Asked Questions
1. How many users does ChatGPT have in Australia vs globally?
ChatGPT has more than 100 million users worldwide. In Australia,22% of the population uses ChatGPT.
2. Is ChatGPT more popular than other AI chatbots?
The Virtual Capitalist ranked the most popular AI chatbots in the market in 2024. ChatGPT secured the top rank with 2.3 billion visits as of August 2024. Gemini ranked second place with 133 million visits and Poe with 43 million visits.
Source: Virtual Capitalist
3. Are businesses in Australia actively integrating ChatGPT into their operations?
IT Brief Australia revealed in a 2025 report that Australian companies are increasingly adopting AI technologies such as Microsoft Copilot and ChatGPT to improve productivity, enhance operations, and promote innovation.
4. Which features do Australian users find most useful in ChatGPT?
Australian users find the following ChatGPT features useful in everyday activities:
- Content Creation: Many Australians use AI tools to draft emails, write stories, and generate social media posts. They enhance productivity in their personal and professional lives.
- Educational Assistance: Users engage with ChatGPT for educational purposes. ChatGPT helps them learn and gather information.
Coding Support: ChatGPT can help novice and experienced developers write and debug codes for various programming tasks.
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