Find out how Simply Maid achieved their marketing goals
Simply Maid approached with us a clear vision of becoming the leading home cleaning company in Sydney. Their company mission was to create magic with each and every house cleaning completed. The local house cleaning company offer a convenient booking system where customers are able to book for a complete house cleaning in less than 60 seconds.
Simply Maid had launched their new website with a completely new brand. The company were receiving very minimal search traffic with no competitive organic Google rankings. Management understood the importance of organic search and was actively looking for ways to boost traffic and online bookings on the website.
A primary success metric of this campaign was judged based on the number of sales made through the Simply Maid online booking system.
The initial challenges we faced included:
We proposed management with a clear month-to-month search strategy. This strategy involved driving high-quality search traffic through to the website, where customers would eventually be able to book through their booking engine.
This strategy was designed for Simply Maid, with a key focus on aligning our methods with their business model. We addressed all website marketing channels in our bid to improve the website – both from a technical and a sales point-of-view.
Services included in our strategy involved:
We’ve worked with Simply Maid’s management team for over one year and a half. In this time, we’ve achieved all original goals set forth. We’ve created new milestones by consistently reaccessing our market position and formulating an appropriate strategy to suit.
The key objectives we’ve achieved for Simply Maid include:
“I’ve been working very closely with Daniel over the past year and have been extremely happy with the results. We started off with almost no traffic at all to our site to now ranking #3 on Google for a highly competitive keyword in our industry (the amount of leads we are now receiving is amazing).
Daniel had always been available to answer all my questions during our campaign, and has given me so much knowledge and insights on digital marketing. I would highly recommend Big Vision to anyone looking to take their business to the next level.” Henry. H – Operations Manager
The search landscape is ever-changing. Google regularly releases algorithmic search updates and new search result features that impact your business’ bottom line.
Stay at the forefront of search and speak to one of our specialists about how we can help grow your brand today.
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