At Red Search, we’re a data-driven SEO Melbourne agency dedicated to helping Australian brands achieve SEO success. Our team of high-performing SEO specialists as a direct extension of your business or marketing team to ensure that your brand’s goals and challenges are heard, and ultimately addressed.
We understand that no two brands are the same, which means that the most crucial part of your brand’s growth is to first accurately identify your key business goals and existing challenges. Through this process, we’re then able to formulate a bespoke SEO strategy perfectly centred around driving real, scalable business results for your brand.
We’re your Melbourne SEO partners, not just another agency.
About usA detailed custom roadmap designed to maximise your return-on-investment & drive long-term results.
Learn moreOne grand campaign that constantly evolves based on valuable data and insights extracted by our team.
Learn moreCapture highly targeted local search traffic – customers who are located nearby and ready to transact.
Learn moreCustom migration solutions that protect against severe SEO ranking fluctuations & organic traffic loss.
Learn moreWe love the thrill of experimentation. Over the past 10 years, we’ve time-tested our process and have walked away with the winning formula.
SEO is the process of optimising a website to best comply with search engine quality guidelines. For Australian brands, it’s optimising to comply with the leading search engine, Google. Google prioritises three core components when deciding how high a website should rank in its search results, they include on-page and off-page factors and user experience factors.
These 3 components then break off into hundreds of other micro factors that Google’s core algorithm takes into consideration as a ‘ranking factor’. A high ranking website on Google typically has a great balance of all 3 components.
A bespoke SEO strategy will take into consideration exactly where your brand is at and what key areas we can quickly address to achieve results – in other words, strategically formulating a plan to generate a positive ROI for your brand in the quickest time-frame possible.
During our discovery phase, we audit your website and all historical data to determine exactly what will be included in your bespoke SEO strategy. We take into consideration the state of your website and exactly what needs to be addressed for you to see results.
Your bespoke strategy may include a combination of structural SEO changes, content optimisation, local optimisation and more. We recommend first reaching out and having a chat with one of our senior SEO specialists in Melbourne.
We work with all across all major industries, including eCommerce, professional services, retail, not-for-profits and Government.
The cost of SEO in Melbourne can vary. A few major factors that we consider include your desired business revenue (compared against where you are), the current state of your website and performance metrics such as current SEO traffic and SEO leads. We benchmark all of these factors and then forecast what would be required to achieve your desired results.
Depending on the authority of your domain, the timing of results may vary. The general rule of thumb is that SEO practices, once implemented, typically take between 1-2 months to properly reflect in Google’s search engine result pages. During our consultation phase, we discuss your specific goals to ensure that your goals are achievable within a set timeframe.
We understand that as a medium to large-sized business, you have budgets, time-frames and expectations to maintain. No matter what your desired SEO results, we can work with your team to ensure that our proposed SEO solution meets your unique needs.
We can measure virtually almost every SEO metric that is important to your business. Prior to the commencement of your campaign, we will discuss what metrics are the most important to you and your business. Defining a core set of KPIs is crucial to the success of any SEO campaign. If your brand has yet to define your KPIs, your dedicated senior SEO consultant will do so after an initial consultation.
The most significant difference between an SEO consultant and a Melbourne SEO agency is the number of resources each possesses. If your brand has a limited budget then having an SEO consultant to provide consultancy may be highly cost-effective. However, if you’re looking for a team of specialists who can both strategise, campaign management and execute then choosing an agency may be the better option.
Your account will be managed by a senior SEO consultant. We firmly believe that as an agency, all brands should be working directly with an experienced SEO consultant who not only understands the SEO technicals but can also translate these complex details into real business talk.
You will be able to receive support at all times of your SEO campaign through contact with your dedicated senior SEO consultant. Our hands-on approach to account management will ensure that you always have an SEO partner by your side.