Top 4 Things to Consider Before Getting Started With SEO

Search engine optimisation (SEO) has become the bread and butter of content marketing for websites in all kinds of niche. After all, Google processes a whopping 3.3 billion searches a day — and taking advantage of this figure means ranking your website on the first page on SERPs. Because of the sheer amount of traffic [...]

Improving Your Website’s SEO Visibility: Everything You Need To Know

With the advent of voice search, mobile assistants, and mobile-friendly search engines, SEO has become a prominent and indispensable platform to generate a stream of consistent customers for many businesses. With that, here is a step-by-step guide to improving your website's SEO visibility and outplay the competition on various major search engines, including Google. To [...]

How to Uncover SEO Secrets Your Competitors are Hiding

Companies naturally have a shared interest in watching over the competition. Whether in manufacturing, automotive, computer, web, and other industries, you need to be able to benchmark your current brand’s position so you consistently make progress one step at a time. The same concept also stands true for companies that compete for the first page [...]

SEO Checklist: Proven Steps to Optimising Your Website in 2020

Search engines are constantly improving their algorithms to maintain a super high level of relevance by ranking websites based on keyword content relevance, robustness, and link building, among other factors. With that, you must build your website around search engine optimisation (SEO) to make sure that it’s geared up for a successful content marketing plan. [...]

5 Tips for Choosing the Best & Most Suitable SEO Agency

Choosing the best SEO agency is vital to achieving sustainable organic business growth. This applies to not just the next 12 months but will determine your website’s success for the next few years. A robust and sustainable SEO partnership may effectively increase your sales and reduce overall advertising costs. Why pay for expensive billboards when […]

Google Panda: The Complete Guide to Panda 2020

First officially released in 2011, Google Panda has continued to change the SEO landscape time and time again. Google’s Panda algorithm is aimed at promoting high quality, content-focused pages while devaluing low quality pages. Many websites, both past and present have been significantly affected by the content quality algorithm. If the last Panda update is […]

Comprehensive List of Free & Paid Australian Local Citations for 2019

Local citations have become an important part of SEO in the past year. With Google constantly expanding its range of quality ranking signals, creating strong, high-quality local citations has never become more important.

20 Reasons Why Your Website is Losing Ranks in Search Engines

According to recent findings by Chitika, an online ad network, the top is very lonely, at least in terms of Google’s rankings. The study shows that the top-ranked website in Google’s organic search results receives 33% of the traffic with the second position getting 18%, and the list degrades from there.

The Content Marketing Beginners Guide for Business Owners

The term “Content Marketing” has slowly and undoubtedly picked up much momentum over the past years. Today, it’s an online marketing strategy that many businesses are heavily investing in.

A Complete Introduction to Accelerated Mobile Pages (AMP)

One of the many beauties of modern technology is its ability to adapt to the sharpest curves thrown in its path. With mobile web browsing on a meteoric rise in the past four years, users were facing problems. Webpages optimised for desktop browsing, with heavy content, were loading at turtle-neck speeds on mobile phones. The [...]

7 Mandatory Technical SEO Processes to Add to Your Checklist in 2017

Getting technical Google SEO right is the key to any well-ranking website on its continuously evolving search results. Not only will technical SEO provide a solid website foundation for appearing highly on Google Search but it will also significantly boost positive user experience. Things such as broken 404 links, internal linking and page loading speed are [...]

Use Inbound Marketing to Generate New Business & Close Sales

Inbound marketing has grown to become an immensely popular form of online marketing in the past decade. In fact, according to socialmedia.biz, traditional outbound marketing has taken a back seat as many local businesses are utilising their capital and energy on inbound marketing. In an outbound approach, a marketer will push the message to the target [...]

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